The brand strategists' toolkit #7: Branded House and House of Brands
Finding Your Foundation – Mark Truelson
Creating a brand architecture — Curious & Co
Nike Brand Creative + Digital — Charles Dye StratComms
How Sina Weibo can be used to extend your reach in Mainland China
From Confusion To Clarity: Brand Architecture & Business Blueprints
SOLUTION: Nike vs Zara Building Brand Architecture Paper - Studypool
What is Brand Architecture?
Nike Swoosh logo on a facade of a store in the capital of Germany. Illuminated company brand sign as advertising on a building. Modern architecture Stock Photo - Alamy
From Confusion To Clarity: Brand Architecture & Business Blueprints
From Confusion To Clarity: Brand Architecture & Business Blueprints
Sub-branding explained from scratch | ZenBusiness
Wrapping Your Mind Around Brand Architecture - A Nike Case Study | JaxonLabs Brand Management
adidas Brand Design Study on Behance
Creating a brand architecture — Curious & Co
NIKE: Does Strong Brand Value Equal Strong Future Returns? | Seeking Alpha
Finding Your Foundation – Mark Truelson
NIKE Brand Audit
The brand strategists' toolkit #7: Branded House and House of Brands
Brand Managment: Nike; Building A Global Brand Case Analysis